Maker’s Mark is known for their unique traditions, including hand-cut labels and wax-dipped bottles. A 360 experiential campaign for Maker's Mark, The City Mark, connecting each city’s unique traditions to the ones of Maker’s. Each city has its own history that is rooted in traditions that helped create and mold the city’s culture.
We will celebrate each city’s traditions, by merging the authenticity of both cultures through new experiences.
Worked with Madison Papalini and Samuel Regan