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Instax by Fujifilm

Interesting observation: most people associate Instax with Polaroid. Instax is a brand of instant still cameras and instant films marketed by Fujifilm. For this campaign, we want to document daily memories with your loved ones. Essentially, capturing moments that you want to reminisce on in the future.

Out of home

Out of home

Out of home


Brand film

Art Direction + Ideation: Dominique Angelo and Riana Greene

Photography: Erin Smith

Models: Michael Braden and Josh Feldman

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