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Gucci is an Italian luxury brand of fashion and leather goods. What many people do not know is that Gucci pairs with artists and showcases their work on their Gucci Stories page. For this campaign, we wanted to bring recognition to Gucci Stories by showing a performance piece by an artist who was struck by lightning (literally).
Gucci Stories site
Art Direction + Ideation: Dominique Angelo and Dena Hobbs
Photography: Erin Smith
Model + Artist: Bethany Collins
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